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The City

October 17, 2011

Bklyn Dry Goods x In God We Trust, Pop-Up Shop

 Bklyn Dry Goods x In God We Trust, Pop Up Shop

Last weekend, not only did I get up with Spike Lee at 40 Acres & A Mule for Spike’s Joint Pop Up Shop in Brooklyn, I also discovered another dope pop up shop in the Williamsburgh neighborhood.

Having once been off the beaten path of Wythe Avenue, shop In God We Trust now sits on main artery of Williamsburgh – Beford Avenue – near its N 10th Street intersection. At the shop’s new location, pedestrian traffic strides into a space that has a vintage air — which actually comes from the aromas that are available for purchase — along with a mix of men’s & women’s apparel, jewerly, and objects.

In a synergetic collaboration with host shop In God We Trust, BKLYN Dry Goods was established in the back section of the shop – a traveling pop up that invites the fashion savvy to “pop in for some rad vintage menswear, objects, and oddities”. A mix between speakeasy and vintage goods shop, I was able to chill with the creators of BKLYN Dry Goods, Jahn Hall & Kurt Uhlendorf and swig some whiskey to be truly transported into their carefully curated aesthetic.

The energy was dope. We felt like old friends. We spent the afternoon just chatting about the importance of unique and personal style. My dude who was in town was able to pick up a piece out of the collection – an all-around leather varsity jacket that had his football jersey number, initials for his position, and his year of birth. Check out the pics below. That pretty much summed up the topic of our conversation about finding the right fit.

Their next stop is to Austin, Texas. If you make it to that area, make sure to check out BKLYN Dry Goods. Until then, check out their website to learn more about their collaborations with Japanese watch artisans who are expertly trained to construct some dope watches and Brooklyn based D.S. & Durga for their fragrance Spent Gun Oil.


 Bklyn Dry Goods x In God We Trust, Pop Up Shop



About the Author

Truc Minh Vo
Truc Minh Vo
Truc Minh Vo is the fashion editor for The Smugger.